TheSocialJeep.com serves you with news and inspiration in marketing, advertising, PR, media, and startups in the Philippines fresh from the garaje!

26 Things to do on Facebook this Valentine’s Day

Valentine’s Day is just one of the best. For some of my friends, and for a lot of people out there, they’d stay online to share on their social media accounts every single moment of their celebration. And why not?! Indulge your social media obsession on this day and maximize what the online world has available for you to take advantage of. Amirite?

And if you don’t mind, I’d share to you what my timeline would be filled with come February 14:

bitter

 

1. Post the cheesiest messages for my crush. Customize this message to make it suitable for other social media sites like Twitter, Instagram, and Snapchat.

 

2. I may also try Tasty’s Do-It-Yourself chocolate chip cookies and post my baking progress on Facebook.

 

3. Talk about my loved ones in my statuses like there’s no tomorrow!

 

4. Reply with brilliant and romantic GIFs in Facebook chat.

 

5. Look for the best date spots in town using Facebook pages.

 

6. Head to the best romantic places in town (alone, huhu), check in on Facebook, and leave reviews on the FB pages of the places I’ll visit.

 

7. Follow the Hokage tips that my friend’s friend shared.

 

8. For the first time in my online life, respond to game requests and give them gifts just for today.

 

9. I’ll stop being a Jeje to not turn off my crush.

 

10. And just for today: Stop flooding my friends’ timeline with nonsense.

 

11. Stalk. Stalk. Stalk. I mean investigate crush’s wall.

 

12. Post a V selfie and write about love as caption.

 

13. Share every post in Marcelo Santos III’s page.

 

14. Or Senora Santibañez’s.

 

15. Use appropriate and popular hashtags ‘coz everybody knows making your own is lame.

 

16. Start reviewing my friend’s list and unfriending all people who are in a relationship. Yaz.

 

17. Make a comment on every post I see for no particular reason.

 

18. Type Amen to every post that Jesus asks for a like. And hopefully next Valentine’s I won’t be single anymore. C’mon, Jesus! I mean, please Jesus, please.

 

19. Pass chain messages. I mean, it’s a surefire way to avoid bad luck or bad relationships, right?

 

20. Start reading all text seryes in Facebook. At least now I can feel kilig-moments “for reals” and not only when I have to pee.

 

21. Post every hugot that I know. “Yun lang naman kasi ang alam mo. Perfect ka kasi. Akala ko ba matalino ka? Bakit hindi mo ako matutunang mahalin?” Pahk.

 

22. Or share cat posts. They are just so cute.

 

23. Show some love to my bet! Start campaigning for my presidential candidate and make myself socially-relevant.

 

24. Spam media pages with comments about why my candidate should win.

 

25. Wait a minute, it’s Sunday, so it’s a family day. I’ll spread some love to the #fambam. Love ya mom.

 

 

26. Or maybe, I should just deactivate my Facebook. #ForeverAlone

Get Lucky this Year of the Monkey!

All hail to the fire monkey!

This February 8, a fifth of the world’s population will welcome the Chinese New Year with family, food, firework displays and fortune consultations.

On the Chinese calendar, 2016 is assigned to the fire monkey, the adventurous and ambitious one among the zodiac animals.

The Chinese believe that people born in the Year of the Monkey are quick-witted, curious, innovative and mischievous. But contrary to common Filipino belief of getting lucky when your zodiac year comes around, it’s actually the opposite! *gasp*

cute

The zodiac animals are either closely related to ancient Chinese people’s daily lives, or have lucky meanings. The ox, horse, goat, rooster, pig, and dog are six of the main domestic animals raised by Chinese people. The other six animals: rat, tiger, rabbit, dragon, snake, and monkey are all loved by the Chinese people.

According to Chinese astrology, on your birth year, an unknown force comes out and offends the God of Age. Due to this, the God of Age will make sure that one will have bad luck on his zodiac birth year.

Before you throw yourself off the bridge, there is a way to break the curse! Block the bad luck from coming by wearing something red given by an elder (relative), such as socks, a neck cord, underwear, a waistband, a bracelet, or an anklet. Whew!

For a more comprehensive guide on getting lucky, check this infographic from travelguidechina.com:

Untitled

Now, on to the celebrations! May we all have a prosperous new year!

zodiac

The 12 Chinese Zodiac animals are in a fixed order according to Chinese Yin and Yang Theory and perceived attributes.

 

Sources:

Sabur, R., & Macphail, C. (2016, January 26). When is Chinese New Year 2016: Everything you need to know about the Year of the Monkey. Retrieved from The Telegraph: http://www.telegraph.co.uk/news/worldnews/asia/china/12072836/When-is-Chinese-New-Year.html

Van Hinsbergh, G. (2016, January 26). 10 Interesting Facts about Chinese New Year. Retrieved from China Highlights: http://www.chinahighlights.com/travelguide/festivals/new-year-facts.htm

Wu, A. (2016, January 26). The Chinese Zodiac. Retrieved from China Highlights: http://www.chinahighlights.com/travelguide/chinese-zodiac/

Making Coffee For The Boss While on Facebook

interns

Working as an intern in Third Team Media was fun and educational. At first, it was intimidating because I was in a new environment, with new faces and new assignments that were alien to me! Alien but wicked. =) As my internship went on, I realized that I have learned a lot about Digital Marketing – especially how it keeps helping businesses make an impact on a daily basis.

12625687_1539757229684549_391798789_n

Working as an intern in a social media management company changed my social media perception little by little. Where before I only used Facebook and Instagram for fun, I consider social media now as more than a means to pass the time.

My job as an intern was simply this — assist the digital marketing managers in their tasks like content curation and campaign creations. With my days revolving around Facebook data, Twitter updates, blog writing, and Instagram campaigns, I become more conscious with my own social media footprint. I learned about privacy and of content quality and applied it to my own social media use.

who-is-running-your-social-media-strategy-comic

My favorite task was perhaps curating for content. It was fun surfing the internet and discovering new things for our different clients who come from very diverse industries from different parts of the world. It got tiresome at times and frustrating too especially if you can’t seem to find the exact content you need. But it sure was challenging and pushed me to think outside the box.

For all the students my age, my advice to you is know your own limits in using social media for it is not a toy, but a tool. If I learned anything at all during my stint, it would be that, “On social media, the whole world is watching you and you must be ready to face criticisms if it comes to that.” Remember that great power is often coupled with great responsibilities. That great power in our generation is social media.

12562491_1539757083017897_184560336_o

As I say goodbye to my life as a social media intern and go back to my life as a now #hashtagsavvy student, I intend to apply all that I have learned. Perhaps in a more concrete manner, I would say that harnessing the power of a single social media post will perhaps take months of expert precision with consideration of various data to optimize that specific content. But this is what I intend to do! #Wicked, ey?

12575932_1539756859684586_1510084778_n

Sinulog’s Invisible Hand

Nowadays, we have already realized the power of social media. From our experience, it can either make or break someone’s fortune, event, idea, or life. As we try to unfold its hidden strengths, we find that social media is one hell of a roller coaster.


This year and in the past years, photos and posts of people who are drunk during the Sinulog festival flooded various social media sites such as Facebook and Twitter. We have seen some dreadful photos of teenagers lying on their own vomit and people who just went to sleep everywhere they want for they can’t even control themselves. Because of these posts, our government even imposed a stricter rules and regulations to be implemented to ensure everyone’s safety.

Jpeg
Again, social media can either make or break us. During this time, some businesses have boomed to various opportunities being opened. Some students even earn just by posting some pictures of shirts that they sell. Mommies produce some delicacies, post some pictures on Facebook, and earn money from it.

I have also seen a post in Facebook about a man who offered free touring services to the most known historical spots in Cebu. And guess what did he use in publicizing this cause? Again it’s social media. Through social media, we are able to connect Cebu outside to the world. Through social media, we are able to let the world see the wonders that we can offer to them.

Indeed, social media opened a lot of opportunities during the most festive moment in Cebu. As long as we know how to use these properly, rest assured that Cebu be the most beautiful place this season.

Viva Pit Senor! 
#Sinulog2016

Jpeg

7 Reasons Why Fork In The Road Is Your 2016 Food Trip DST

This has probably been one of the busiest years of our lives, but we’re far from done just yet. With Christmas over and the New Year just ’round corner, The Outlets at Pueblo Verde is bringing a strong year-end finish with  Fork in the Road – an all-new wing that will host a range of enticing food offerings!

IMG_5170

Fork in the Road restaurants are all Cebu homegrown restaurants that include the ff:

(1) Pigafetta feat. an Italian concept and named after one of the first European explorers who arrived in Cebu.

P1050174

 

(2) Big Flat Bread famous for its 30-inch pizza.

DSC_7886

(3) Zubuchon the widely hailed name in Cebu’s tastiest lechon.

zubuchon

 

(4) Manggahan Restobar A new Cebuano fave that specializes in grilled meat & seafood dishes.

OLYMPUS DIGITAL CAMERA

 

(5) Choobi Choobi best known for its house specialty, Shrimp and Seafood in a Bag!

9776_771983722855579_389786643199272355_n1

 

(6) Kogi-Q sought for its all-you-can-eat yakiniku.

12243035_532667406899196_7265613513581080735_n

 

And lastly, (7) Tea Kingdom A refreshing respite from the humidity of the islands where they serve organic milk tea drinks.

These fresh food options add to the current establishments at the complex: Bo’s Coffee, Calda Pizza, Black Pearl, Cherry’s Nutritional Value Juice and Smoothie Bar, Famous Belgian Waffle, and Baba’s.

With the launching of the new wing, additional outlet stores are also opening and these fave 8 are accounted for:

  1. Oakley Vault
  2. Onitsuka Tiger Outlet
  3. Asics Outlet
  4. Comfit
  5. Casio/G-Shock
  6. Fusion, which carries Keds and Merrell
  7. The Bench Depot outlet, which offers brands such as Cotton On, F&X, Celio, La Senza Aldo, Call It Sprint, New Look, Pedro, and Kashieca
  8. Red Tag by Rustans carrying the brands Armani Exchane, Reiss, Ralph Lauren Kids, Roots, Women’s Secret, DKNY, Diesel, A2, Castell, and Amazonas

12346592_537705916395345_2265822532682392247_n

The Outlets’ second year of Everything on Sale, 365 Days a year is even more grander when they made that split into a fork!

Cheers to more food trips this 2016!

 

Cebu City Marriott Hotel Lights Up Their Christmas Tree!

It’s beginning to look a lot like Christmas… and  Cebu City Marriott Hotel certainly summoned the perfect look and feel of Christmas this year.

Last Nov 26, 2015, Cebu City Marriott Hotel welcomed the holiday season with their annual Christmas tree lighting ceremony. The day isn’t complete without the sparkling lights, the dreamy music, the wonderful carollers, and of course, the star of the show, their massive Christmas tree!

IMG_4505

The massive and iconic Christmas tree currently towers over the hotel’s lobby area, greeting and casting holiday cheer to their guests that come and go. It is a beauty that shouldn’t be missed so I’d invite you to drop by their lobby if you’re in the area and witness the grandeur.

IMG_4517

The lighting of the Christmas tree was led by Ms. Ingrid Santamaria, the award-winning classical pianist, together with the Cebu City Marriott Hotel heads. It was a performance that lulls you to thoughts of Christmas Eve, family, and gift-giving.

12308815_910518678995802_4315950757401182721_n

Photo Source: Cebu Marriott Hotel Facebook Page

Also, the best of performer group in town — the Celestial Voices Chorale and Ballet Center of Cebu together with the nation’s celebrated concert pianist – Ingrid Santamaria, executed fantastic performances which made the night more relaxing and memorable.

IMG_4500

Celestial Voices Chorale

12249673_910519945662342_5614354837051791730_n

Photo Source: Cebu Marriott Hotel Facebook Page

11063736_910522442328759_288414934416252277_n

Photo Source: Cebu Marriott Hotel Facebook Page

Guests were at the lobby helping themselves with some refreshments served by the hotel crew. You should have been there, too!

IMG_4479

IMG_4526

IMG_4528

Visit the Cebu City Marriot Hotel today and witness the gigantic Christmas tree. Grab a photo or two, too! Have a merry #‎MarriottChristmas2015‬ ahead! 😀

Remember the 5th of November

If you have been following the #AlDub phenomenon, chances are, you already know that Yaya Dub’s Twitter got hijacked for a couple of hours by Anonymous Philippines.

7014d7a7d

 

What or who is/are Anonymous, really? Anon, as they are nicknamed, are hacktivists whose causes range from the promotion of free speech, unimpeded access to information, and transparency in government and corporate activities. The group has maintained that they did it for a cause.

So, who are the people behind Anonymous?

They are many and they are from all over the world. They go by the motto, “We are legion” and are fond of using the Guy Fawkes mask to brand themselves as part of the hacker group.

These masks were inspired by Alan Moore’s dystopian ‘V for Vendetta’, the 1988 graphic novel which is loosely based on the story of Guy Fawkes to protect their identity. Guy Fawkes is a member of the Gunpowder Plot, who was arrested while guarding explosives the plotters had placed beneath the House of Lords.

e3561047f5963c52c801c363ad2e4f41

But these “kids” are not your average punks. The international collective of hackers had, over the years, done good for the world: taking down a white supremacist radio show host’s website, Project Chanology, exposing Chinese made cyber-attacks against the US, Operation DarkNet against child pornography, and Free Korea campaign urging Kim Jung On to resign. .

anonymous philippines 3

Our own PH based Anonymous group had achieved notoriety with their anti-China campaign against China’s occupation of Philippine territory.

Hackers are not all bad. But they can be, of course. Was Anon PH justified in hi jacking Maine’s account? Let’s hear it from these netizens:

c2

c1

What’s your opinion on online activism?

Effective Ways In Telling Your Story

storytelling, content writing, content, writing

Storytelling or sharing your story to everyone is fun but the catch is you have to make it sound lively, not boring, and sensible and entertaining at the same time.

People nowadays can’t afford to waste their precious time in reading your dull story. Remember that storytelling is a powerful technique for you to build rapport with your clients. If you attract their attention, it means they trust you and they want your product.

So learn how to effectively get your story across with these few guidelines:  

Start with a great lead

Remember that first impression lasts. Your lead is their first encounter with your company or brand. So if you want to attract customers, make it sure that your story lead is interesting and is delivered in a brief and concise manner.

Keep it simple

If you don’t want your story to be in the clutter, don’t make it sound complicated. Keep your stories simple and short as much as possible. Don’t add unnecessary words if you don’t want your potential and existing customers to miss the idea of your story.

storytelling, content writing, content, writing

Keep it clear

Tell your story clearly. Avoid using jargons and uneasy-to-understand words because you are not displaying your vocabulary acquisition, you are writing to effectively get your message across a wider audience.

Grab their emotions

Make a story that can attract the emotions of your viewers. They’ll love you if you have the same goal as theirs. Tell them what can do them good in listening to your stories and in trusting with your brand.

storytelling, content writing, content, writing

A screenshot from The Memoriter’s website.

Create an aspiration

When you tell your stories, make sure you include your listeners in your story. Show them what you envision in the future. Aspire for a future with them. With that, they can connect to your story and aspires for a successful future with you.

End your story with a great impact

What people will remember is not how your story went but how it ended. Make an ending that will blow them, not just a sense of closing the story. You might as well give a reason why they must need you in their business.

With these tips, you will be able to grab clients and customers to partner with you.

There are no certain rules of telling a story, you just have to speak the words and make others hear and listen to you.

For your digital marketing needs, contact Third Team Media. Do you need a professional writer today? Contact The Memoriter Writing Service.

 

Images are from Pixabay and The Memoriter.

(with Faith Janine Gordillo, The Memoriter Writing Service Communications Assistant)

Thank God It’s Mojito Friday!

Marriot Hotel

Looking for a relaxing yet elegant place to spend #TGIF nights? Well, aside from KTVs,  disco bars and other luxurious clubs, a five star hotel is also worth a try. Cebu City Marriott Hotel should be one of your must go to destress corners, precisely because on Fridays and Saturdays, they’re serving their own unique blends of signature mojito drinks. Why not give it a shot? Pun not intended.

Mojito Mix

Aside from the luxury and comfort that the Cebu City Marriott Hotel offers, they take the word customer service seriously and kick it up a notch as you are made to feel at home by the warmest welcome given by their PR officer Mr. Nico Ivan Velasquez.

tsj-photo-2-october-19-2015

Last October 16, 2015 (Friday) we were given the chance to experience Marriot Hotel’s Mojito Night together with other Cebu bloggers. We were served with various exciting mojito mixes, particularly the Dragon Fruit, Strawberry and Guyabano mojitos.

Mojito

Each drink has its distinct taste that surely would make you enjoy every single drop of it. The live band was a perfect complement for the night’s gathering.

Marriot Live Band

The Dragon Fruit was the first drink we had. Its delightful albeit sour taste perfectly blended with the light touch of alcohol.

Mojito Dragon Fruit

Then, we sampled the Strawberry mojito. It was sweet and very light, we couldn’t even tell that it had alcohol in it.

Mohito Strawberry

Lastly, we had the Guyabano. We expected it to be sour, but it wasn’t. Instead, it was sweet and tangy, and the alcohol taste came out quite strong. Nonetheless, it was pretty good.

Mojito Guyabano

From the corporate world, to the beach!

“Learn from one passionate woman’s story in pursuing success from the corporate jungle to one of the world’s leading tourist island.”

Making a big decision is also taking a high degree of risk. It allows you to feel proactive — making things happen rather than waiting for them to happen to you. Success doesn’t come into one’s lap. SUCCESS, my dears, is pursued.

DSC05869

Photography by: Mr. Gian Bacuyag

Valerie Geraldez, co-founder of family-run guesthouse Agos Boracay Rooms + Beds and a licensed real estate broker, was an account officer for the Aboitiz Power Corporation, before she decided to take the leap that would change not only her career, but her life in a 360 degrees turnabout.

Deciding to work for herself was one of the most important decisions that launched her eventual fate to success.

In her words, “leaving the ‘steady’ life of the corporate world to move to Boracay Island and to establish Agos Boracay together with her brother Micah competing with over 500 other properties,” was “unconventionally what I needed.”

Not only did they establish Agos and did it well, but she also passed the Real Estate Board early this year, adding yet another accomplishment to her prowess.

A Hollywood ending didn’t come easy to Valerie’s lap though. She had fought hard to stand firm by her decision of making it in the entrepreneurial world. She spent days and nights in developing strategies to market the business. She partnered with online and local travel agencies, bloggers, and enlisted the guesthouse in Tripadvisor. Her hard work didn’t fail her and soon enough, guest reviews started pouring in, topping the rankings in Tripadvisor and eventually winning Tripadvisor 2015 Traveler’s Choice award, making it to the Top 15 B&Bs/Inns in the Philippines and also receiving the Guest Review Award of Excellence from world leader online travel agency Booking.com. Word of mouth from fulfilled guests was and still is Agos Boracay’s biggest advertisement. All thanks to Valerie’s and her brother’s dogged efforts.

Affordable Hotels in Boracay Agos Boracay Rooms and Beds (37)

Photo source: http://www.pinoyadventurista.com/

Starting something new is like putting together a jigsaw puzzle — it takes a lot of pieces and patience, but once you have enough in place, you begin to see the whole picture. Being relentless, professional, and driven in investing in herself and in the company 100% all throughout were the key pieces to Valerie’s entrepreneurial ride.

val

Photography by: Mr. Gian Bacuyag

Putting up a business on your own is not an easy feat. Failure is never far behind sometimes looming on every step of the way. But success could just be trailing beside it all throughout! That’s why it is important to always put your trust where it should be – on yourself. But as a business owner, sometimes you can be your own worst enemy.

At the closing of my interview with Valerie, said confided that, “If I could only go back in time and undo all the mistakes and heartaches along my journey to success, I would be gentler with myself and relax a little.”